Rising British woman band Say Now proceed to make waves this week, with the discharge of their explosive new single ‘Bother’ – a fierce, and completely infectious pop bop that appears set to additional cement the teams standing as one of many UK’s most enjoyable new musical acts.
Commenting on the empowering message behind the anthemic monitor, the trio – made up of Amelia Onourah, Maddie Haynes, Ysabelle Angeli – say in a joint assertion: “‘Bother’ is about realizing your value and being assured in what you’re bringing to the desk! We wish folks to take heed to this tune and know that it’s okay to be outspoken, and which you can have enjoyable and be cheeky while doing so.”
Crafted by the band themseleves, alongside pop gods Wayne Hector (Sugababes, The Pussycat Dolls), Anya Jones (Little Combine, kamille) and Duck (Halsey, Mimi Webb), the highly effective single sees the women very cleverly channel the spirit of woman teams that got here earlier than them, by sampling legendary 90’s dance hit ‘Unbelievable’ by English different rock outfit EMF – a daring transfer impressed by the mighty Spice Women.
Of the daring resolution to include such an iconic tune into their repertoire, the women say: “Once we have been writing ‘Bother’ our producer Duck advised us ‘Unbelievable’ impressed ‘Wannabe’, so we thought why not go the additional step and use the precise pattern however put our personal spin on it.”
In a transfer that’s positive to create much more buzz across the monitor, its tremendous sassy music video encompasses a cameo from Women Aloud star Nadine Coyle!
Set in a dusty, outdated jail the clip sees the proficient trio detained in a jail cell, shifting between harmless and mischievous variations of themselves in a bid to trick their accuser and the annoyed police officer, performed by I Kissed A Lady’s Fiorenza Cocozza.
With choreography courtesy of Blake John Wooden (JADE, Kesha) and route by Favorite Color: Black, the video concludes with the women being bailed out by Coyle, who arrives on the scene wanting like the final word pop ‘MOTHER’.
Watch the official music video for ‘Bother’ beneath:
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