Kendrick Lamar will carry out the halftime present at Tremendous Bowl LIX, in New Orleans, on Sunday, February 9, 2025. Watch him make the announcement within the promotional video beneath.
Tremendous Bowl LIX takes place at New Orleans’ Caesars Superdome. Apple Music is the halftime present’s presenting sponsor, so the 2025 occasion is formally often known as the Apple Music Tremendous Bowl LIX Halftime Present.
In a press assertion, Lamar stated, “Rap music remains to be probably the most impactful style to this point. And I’ll be there to remind the world why. They bought the fitting one.”
Lamar’s firm with Dave Free, pgLang, is dealing with the inventive course for the efficiency. Diversified Manufacturing Providers is producing the halftime present telecast with Jay-Z’s Roc Nation and Jesse Collins as govt producers, Hamish Hamilton as director, and Roc Nation additionally serving “because the strategic leisure advisor of the dwell efficiency.”
“Kendrick Lamar is actually a once-in-a-generation artist and performer,” Jay-Z acknowledged. “His deep love for hip-hop and tradition informs his creative imaginative and prescient. He has an unparalleled skill to outline and affect tradition globally. Kendrick’s work transcends music, and his impression can be felt for years to come back.”
Lamar was among the many performers on the star-studded, hip-hop-forward Tremendous Bowl LVI halftime present. The 2022 efficiency, at SoFi Stadium, in Inglewood, California, additionally featured Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, 50 Cent, and Anderson .Paak.
This previous February, in Nevada, Usher headlined the Tremendous Bowl halftime present; he introduced out Alicia Keys, Ludacris, Lil Jon, H.E.R., and Jermaine Dupri throughout his hit-filled set.
Revisit “The 50 Greatest Albums of 2022,” that includes Kendrick Lamar’s Mr. Morale & the Huge Steppers at No. 13. Plus, learn concerning the Compton rapper’s “Not Like Us” in “26 Contenders for the 2024 Music of the Summer time.”
